Thursday, 26 May 2011
Arrington: Sonar (Which Took $250K To Build) Is Better Than Color Could Hope To Be
At the TC Disrupt startup battlefield finals, after Sonar CEO's product demo (Sonar is an app that introduces you to the people relevant around you) TechCrunch editor Michael Arrington asked founder Brett Martin,�how much he spent to build the service. When Martin replied that Sonar took around $250K to date to build, Arrington commented, "This is better now than Color could ever hope to be," looking at Sequoia investor Roelof Botha for comment or reaction. There was none. Sequoia invested about $25 million in Color's $41million Series A round.